After a while I started training with others, answering queries on training and diet, helping friends and family and through a bit of an accident I started doing a bit of online life coaching and social coaching. I had started out trying to sort myself out and improve my self-image, but I had ended up helping others.
This is what I’d been looking for all along. An improved self-image helped me feel happier and being in the company of others who were feeling good about themselves was a much nicer place to be. So, the more people I could help, the happier the world around me and that happiness would be infectious spreading further and further. This is how I could make an impact. This could be my reason for being and the more people I could help the better.
I had already started courses in fitness and nutrition for my own benefit & knowledge, so why not use that as a vehicle to start me off?
For the first 3-4 years, I coached people part time. I worked with people all over the world, from America, Africa, Europe and around the UK.
Towards the end of 2008 I made a decision to save for a few months and then dive into full time coaching and training and so, with much trepidation, I did.
My goal was to reach as many people as possible.
Everyone is unique. Everyone’s targets, goals & dreams are a puzzle and as I said, I’m good at puzzles. I’ve been studying the research and solutions, the marketing and the lies behind them for many years now and I have seen with my own eyes what works and what doesn’t. What is true for some, what is true for all and what is merely marketing hype to increase sales and make rich companies richer.
I am a designer, a problem solver, a coach and a student. I am here to help you realise your full potential in any way possible. I am looking to help you design and shape your future the way you want it.
In 2011, I felt there were similar obstacles to those in the world of Architecture creeping back into my life. Whilst I could endeavour to keep my service and value at as high a level as possible, I was constantly frustrated by the fact that the facilities around Glasgow had one thing in common. They all followed exactly the same model.
They may have made out to be different with unique colour schemes, differing layouts, an emphasis on different types of equipment, but the over-riding approach was always the same.
Sell as many memberships as they could, usually targeting around 1 person for every square foot of space in the gym (in a higher end facility it would be closer to 1 person per square meter) and keep selling memberships until people stopped buying them. Then discount them for companies, the NHS, the police, students, give family discounts. Whatever! It didn’t matter, it was just more money in the bank. And if the numbers got so high that it was a physical problem on the gym floor, let the ones that were frustrated leave and just put out another deal to attract more people to replace them.
It was sickening to see, but as a trainer, it was frustrating beyond belief. Too many workouts were being compromised from the optimal route I had mapped out for clients, often not even being able to implement plan B, C or even D due to overcrowding.
I searched to find a facility that did not have this issue and it seemed (and continues to appear) that none exist.
The only way I was going to get the optimal facility that overcame these issues was to create it myself.
And so, with my life savings, a huge amount of help from my family and friends and a ton of elbow grease, in January of 2012 I opened the doors to Dynamic Core Studios.
Those morals I set out to stick to have never been compromised. We never suffer from overcrowding, we have continued to purchase equipment whenever there has even been a hint of queuing for equipment and if someone needed something to improve their progress, it was always purchased as swiftly as possible.
It’s how we developed the gym to where it is today and ensures that we continue to be the best value facility around. On a space to member, equipment to member or even staff to member ratios, there isn’t another facility that even comes close.
And, with this site, the goal is to ensure that there is sufficient information out there too. Ensuring that anyone who has a desire for change has a resource to find the information they need to make it happen, even if you don’t live locally to the gym.
The goal, from the age of 11, has been to make an impact and improve the world, even if only in a small way. That is the driving force behind what I do and it’s how we have gotten to this place.
I hope the journey continues and you feel you might want to come along for the ride.
If you ever have any questions, anything you’d like an article written about, anything you feel we could do to help you with your progress, I’m always open to ideas and I’m happy to listen, so feel free to comment below or to get in touch.
In the meantime, have an amazing day and remember,
It’s OK to be yourself, just be your BEST self.